
Strategic Customer Retention Specialist
13 hours ago
Customer Retention Specialist
About the Role:The Customer Retention Specialist plays a pivotal role in designing and implementing initiatives aimed at retaining existing customers and minimizing churn behavior.
Main Responsibilities:- Segmentation of the customer base into distinct groups based on behavior, value, and other relevant metrics to inform targeted retention strategies.
- Development and deployment of data-driven analytics solutions to enhance customer lifecycle management and targeting.
- Design and implementation of targeted promotional offers through a campaign management system to retain customers at risk of churning.
- Metric-driven evaluation of retention campaigns to ensure success.
- Analysis of post-launch performance to identify areas for improvement.
- Channel affinity analysis to optimize purchase and communication channels.
- Identification of key drivers of customer churn and development of solutions to address these drivers.
Bachelor's degree in industrial engineering, computer science, data science, marketing, finance, or related field.
Intermediate experience in a related field.
Key Skills and Qualifications:- Data analysis and interpretation with a focus on data-driven decision-making.
- Customer-centric mindset with a focus on value creation.
- Strong problem-solving and decision-making skills.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Effective communication and interpersonal skills.
- Strong presentation and data visualization skills.
Data analytics certification.
- Data visualization certification.
- SAS certification.
- Alteryx certification.
- SQL for data analysis.
- Python for data analysis.
- Alteryx.
- SAS.
- CUSTOMER ANALYTICS PLATFORMS.
- DATA VISUALIZATION TOOLS (Power BI, Tableau, Superset).
- CMS platforms.
- CRM tools.
This role offers opportunities for professional growth and development in a dynamic environment.
How to Apply:Please submit your application by [insert link].
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