Trade Marketing Manager

5 months ago


Amman, Jordan Arabian AlEkha Full time
  • Develop and implement trade marketing plans and activities in alignment with overall brand strategy.
  • Collaborate with sales teams to ensure that marketing strategies are aligned with sales objectives and retailer needs.
  • Design and oversee promotional campaigns targeted at retailers and distributors.
  • Manage and optimize trade spend budget to maximize ROI.
  • Develop POS (Point of Sale) materials and in-store displays to increase brand visibility and product accessibility.
  • Conduct market analysis and retailer insights to stay ahead of industry trends and competitors.
  • Build strong relationships with retail partners and negotiate strategic shelf placements and promotions.
  • Coordinate with supply chain and logistics to ensure product availability aligns with promotional activities.
  • Continuous monitoring for competitors and rivals through all channels
  • Analyze sales data and market feedback to adjust strategies accordingly.


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