Trade Marketing Strategist

4 weeks ago


Amman, Amman, Jordan Arabian AlEkha Full time

Arabian AlEkha is seeking a skilled Trade Marketing Manager to develop and implement trade marketing plans and activities in alignment with our overall brand strategy. The ideal candidate will collaborate with sales teams to ensure that marketing strategies are aligned with sales objectives and retailer needs. Key responsibilities include designing and overseeing promotional campaigns targeted at retailers and distributors, managing and optimizing trade spend budget to maximize ROI, and developing POS materials and in-store displays to increase brand visibility and product accessibility. Additionally, the Trade Marketing Manager will conduct market analysis and retailer insights to stay ahead of industry trends and competitors, build strong relationships with retail partners, and negotiate strategic shelf placements and promotions. The successful candidate will also coordinate with supply chain and logistics to ensure product availability aligns with promotional activities and continuously monitor competitors and rivals through all channels. Analyzing sales data and market feedback will be crucial in adjusting strategies accordingly.



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