Head of Consumer Communications

1 week ago

Amman, Amman, Jordan Amazon Full time
About the Role

We are seeking a highly experienced and skilled Head of Consumer Communications to join our team at Amazon. As a key member of our communications team, you will be responsible for developing and implementing strategic communications plans to drive business growth and customer engagement.

Key Responsibilities
  • Oversee and manage all communications activities for our retail business, including strategic communications plans, consumer campaigns, news generation, and product placement.
  • Develop and execute integrated consumer campaigns around key retail moments, such as Prime Day and Black Friday.
  • Support strategic launches and drive communications strategies to support our membership program, Amazon Prime.
  • Manage complex communications challenges and issues/media inquiries related to the Retail business in Amazon Brazil.
  • Write strategic plans, messaging, and press releases; pitch and secure top-tier media, including print, broadcast, and online outlets.
  • Act as a business partner to Amazon retail category leadership teams across key areas.
  • Deliver strategic communications counsel to internal executives on both short and long-term challenges and opportunities.
  • Build excellent relationships with key media outlets and effectively represent Amazon as a spokesperson.
  • Collaborate with internal stakeholder teams globally and manage external PR and content development agencies.
Requirements
  • 15+ years of experience developing and implementing brand communications strategies.
  • Excellent written and spoken English and Portuguese language skills.
  • Knowledge and understanding of Brazilian business cultures.
  • Extensive experience managing cross-channel campaigns with strong media contacts and social elements in consumer areas.
  • Experience with digital and social media, as well as influencer marketing/communication.
  • Strong understanding of measuring the impacts and benefits of communications programs.
  • Experience in managing agencies and budgets.
  • University degree.
Preferred Qualifications
  • Consumer communications expert with a demonstrated insight for what works for a brand and a strong contact book.
  • Strategic and creative, ensuring that communications activity delivers against business objectives and articulates key messages while being inspiring and thinking big.
  • Tactically aware, knowledgeable about what's going on in the media, social media, and on the site, and combining those areas for maximum communications benefit.
  • Proactive in the extreme, enjoying taking responsibility and making things happen.
  • Organized, able to juggle multiple projects simultaneously while managing essential admin work.
  • Acts as a leader, able to inspire agencies to deliver and demonstrate responsibility for communications to senior managers.
  • Adaptable, able to work in a corporate environment.
  • Collaborative team player with a willingness to work hard and roll up sleeves to get work done, even if outside the job's scope.
  • Moves fast, with a strong bias for action but maintaining exceptionally high standards on the work and the results.
  • Experience gained within high-profile, customer-facing organizations and consumer brands, particularly within the retail/e-commerce industries.

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