Amazon Product Listing Optimization Specialist

1 week ago


Amman, Amman, Jordan Project Growth Full time
Job Title: SEO Specialist

Project Growth is seeking a highly skilled SEO Specialist to join our team. As an SEO Specialist, you will be responsible for optimizing product listings on Amazon to improve visibility and sales.

Key Responsibilities:
  • Product Listing Optimization: Utilize expertise in the Amazon portal to optimize product listings for maximum visibility and sales.
  • Keyword Research and SEO Strategies: Conduct keyword research and implement SEO strategies to improve product search rankings.
  • Product Content Optimization: Optimize product titles, descriptions, and images to enhance product discoverability and conversion rates.
Amazon Advertising Management:
  • Advertising Campaign Management: Manage Amazon advertising campaigns to increase product visibility and drive sales.
  • Advertising Strategy Development: Develop and implement advertising strategies, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.
  • Campaign Performance Monitoring: Monitor campaign performance and optimize ad placements, targeting, and budget allocation for maximum ROI.
Search Ranking Improvement:
  • Search Ranking Strategies: Implement strategies to improve product search rankings on Amazon.
  • Search Trend Monitoring: Monitor search trends and algorithm updates to stay ahead of the competition and adapt strategies accordingly.
  • Collaboration with Internal Teams: Work with internal teams to optimize product offerings and enhance search relevance.
Competitor Analysis:
  • Competitor Analysis: Conduct regular analysis of competitor listings, pricing, and advertising strategies.
  • Competitive Advantage Identification: Identify opportunities for differentiation and competitive advantage in the Amazon marketplace.
Requirements:
  • Amazon Marketplace Expertise: Proven experience in utilizing the Amazon portal to optimize product listings and drive sales.
  • Amazon Algorithm Knowledge: In-depth knowledge of Amazon's algorithms, search ranking factors, and advertising platforms.
Preferred Attributes:
  • E-commerce Experience: Experience working in e-commerce or retail industries, particularly with a focus on the Amazon marketplace.
  • Creative Thinking: Creative mindset with the ability to develop innovative strategies to optimize product listings and drive sales.
  • Adaptability: Flexibility to adapt to changing marketplace dynamics and algorithm updates.


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