CRM Operations Specialist
2 months ago
We are seeking a highly skilled CRM Operations Specialist to join our team at Project Growth. As a key member of our operations team, you will be responsible for managing and maintaining our CRM system, ensuring seamless data flow and operational efficiency.
Key Responsibilities- HubSpot Operations
- Develop and manage reports to provide actionable insights into marketing and sales activities.
- Build and maintain automation workflows to streamline processes and enhance CRM functionality.
- Ensure data integrity within HubSpot, managing data imports, deduplication, and ongoing maintenance.
- Marketing Operations
- Develop and execute marketing strategies to support campaign objectives and drive business growth.
- Launch and manage paid advertising campaigns across multiple platforms.
- Utilize Google Tag Manager to implement and manage tracking codes, ensuring accurate data collection.
- Leverage Google Analytics to analyze website traffic, user behavior, and campaign performance, providing actionable insights to the marketing team.
- Run daily reporting for the marketing manager.
- Technical Integration and Tools Management
- Use Zapier to automate workflows and integrate various marketing tools, ensuring seamless data flow and operational efficiency.
- Oversee the implementation and management of marketing technology tools, ensuring they are effectively utilized to support marketing and sales objectives.
- Work with developers to build out technical integrations cross-platform.
- Communication and Collaboration
- Coordinate with internal teams to ensure alignment on marketing and sales strategies.
- Provide training and support to team members on HubSpot and other marketing tools.
- Maintain open communication with clients to understand their needs and deliver solutions that meet their objectives.
- Success Metrics
- Effective Campaign Management: Successful launch and optimization of paid ad campaigns, resulting in increased lead generation and improved ROI.
- Operational Efficiency: Streamlined workflows and automations that enhance team productivity and data accuracy.
- Insightful Reporting: Accurate and actionable reports that provide clear insights into marketing and sales performance.
- Seamless Integrations: Effective integration of marketing tools, ensuring smooth data flow and operational efficiency.
- 2+ years of experience in a similar ops/marketing/data role.
- Proven experience with HubSpot CRM, including report generation and automation building.
- Proficiency in Google Tag Manager and Google Analytics.
- Experience in launching and managing paid advertising campaigns (at least 6 months of experience).
- Familiarity with Zapier for workflow automation.
- Strong analytical skills with the ability to interpret data and provide actionable insights.
- Excellent verbal and written communication skills.
- Detail-oriented with strong organizational and multitasking abilities.
- Ability to work independently and as part of a team in a fast-paced environment.
- Good at math.
- Background in digital marketing or a related field.
- Familiarity with additional marketing tools and technologies.
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